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Spring into Savings

We've brought out a fresh assortment of spring clothing brands at prices up to 70% below regular store prices!

Welcome to Once Upon a Child Colonial Heights

Memorial Weekend Summer Clothing Stockup Sale!

Save up to 40% on Summer Clothing

May 24-27. Click here for complete details.

Join Our New Mom Club and get special savings offers every month! It's free, sign up when you visit the store.


Helping Babies -- Donate Diapers

Did you know thousands of babies in our area lack clean diapers because their families can't afford them?

Our store has parnered with Urban Baby Beginnings to help. Their Capital Diaper Bank has donated more than 9 million diapers to families in the greater Richmond and Petersburg area.

You can help by bringing disposable diapers you don't need and dropping them off at our store, so we can transport them to the diaper bank.

To mark our kickoff this month, we'll give you an extra loyalty point for every 10 diapers you bring so you can earn discounts faster!

Every baby deserves clean diapers, we hope you'll join us in this cause.



Why bring strangers into your home, or deal with strangers on the Internet, when you can safely and conveniently sell to us? We buy every day, up to an hour before closing, no appointment needed. And we'll pay cash on the spot! We're looking to buy toys and  equipment, especially strollers, play yards and high chairs!

Thanks to ALL of Our Customers for naming us the BEST Children's Clothing Store in the greater Richmond area in Richmond.com's 2016 Best Of Contest!

Click on the image above to see the story!

You ALSO voted us one of the top three kids' clothing stores in Style Weekly's annual poll.

We will strive to give you the service and selection you deserve!

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Checkout our latest Events & Deals
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Our Locations

Once Upon A Child Colonial Heights

Gold Standard

52 Southgate Square
Colonial Heights, VA 23834
804-526-1333 - Map - Hours
Mon09:30 AM-08:00 PM
Tues09:30 AM-08:00 PM
Wed09:30 AM-08:00 PM
Thu09:30 AM-08:00 PM
Fri09:30 AM-08:00 PM
Sat09:30 AM-08:00 PM
Sun12:00 PM-06:00 PM
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Gold Standard Look for Gold Standard Stores. They have been recognized for achieving high standards in Product, Quality, Operations and Customer Service.